أثر الذكاء الاقتصادي في تحقيق الميزة التنافسية بالمنظمات غير الحكومية المحافظات الجنوبية ( دراسة حالة اتحاد لجان العمل الصحي)
Date
2021-05-29
Authors
ميرفت محمد سلامه ابو راشد
Mervat Mohammed Salamah Aburashed
Journal Title
Journal ISSN
Volume Title
Publisher
Al-Quds University
Abstract
The study aimed to measure the impact of economic intelligence on achieving the
competitive advantage in UHWC, and to know the extent of the relationship between the
dimensions of economic intelligence and the achievement of competitive advantage from
the viewpoint of workers at the upper and middle administrative levels.
The study used the descriptive analytical approach to study the phenomenon and describe
its nature. The data was collected through the questionnaire ، as the questionnaire was
applied within the UHWC to target its employees، as the study population was represented
by workers at the upper and middle administrative levels of (68)، and the study used a
comprehensive inventory method، where 96% percent were recovered was used for
analysis purposes.
The study found a number of result, including the existence of a positive relationship
between economic intelligence on achieving competitive advantage، and the presence of an
impact of economic intelligence in achieving competitive advantage from the viewpoint of
workers in the upper and middle management، through the influence of the two dimensions
of strategic vigilance and policy، pressure and influence، and the dimension of security and
protection. The information was ineffective in achieving a competitive advantage in the
UHWC in the southern Palestinian governorates. The study also found that there were no
differences between the respondents due to demographic variables about achieving
economic intelligence and competitive advantage.
In light of the previous results، the study recommends the necessity of applying economic
intelligence represented by its dimensions (strategic vigilance، security and protection of
information، policy of pressure and influence) in the UHWC to raise the competitiveness
of an institution، expand knowledge of the surrounding environment، participate in all
social and cultural events and collect information about them. In a detailed and accurate
manner، giving the greatest amount and interest in all information about the environment
of the organization and the external environment related to the organization and making
sure of it، Collecting information، determining the necessary information، how to analyze
it، how to preserve it، and using it to make the appropriate decision in favor of the
organization، which increases its superiority and thus distinction، completing the
information security protection unit because of its important role in increasing economic
intelligence، which is reflected in achieving competitive advantage in the UHWC Ministry
in the southern Palestinian governorates.